IBM // Let’s Create 


“Let’s Create” is an open invitation to developers,
data scientists CTO’s and engineers. This new brand platform
was designed to help reinforce the company’s focus
on innovation and collaboration.

We partnered with EightBar and Blue Studio on IBM’s
most significant brand initiative in more than a decade.


2023 Silver Effie / Brand Renaissance
2024 Webby Nominee / Best Social B2B